The Sweetheart City welcomed its 80th Valentine season at Venue at 319, continuing a legacy that has made it famous around the world. The press conference previewed what’s to come, including two official 2026 Valentine Re-Mailing Program cards as well as a stamp and commemorative envelope. Guests also learned about the events that bring the season to life, like the Sweetheart Festival, Sweetheart Ball, Valentine’s Day Group Wedding & Vow Renewal Ceremony, Loveland Sweetheart Classic Race and Love & Local Market. With attendees representing media, local businesses and community partners, the gathering reflected what has defined Loveland’s Valentine tradition: people coming together to celebrate love.
Photos by Dick Knapp Photography.
