As prom season begins in April and May, No DUI NoCo, a local nonprofit organization focused on preventing impaired driving among teens in Larimer and Weld counties, is raising awareness about the increased risks of teen impaired driving during this time. Prom season, typically a time for celebration, also marks a period when many young people engage in risky behaviors, particularly driving under the influence.
The National Highway Traffic Safety Administration (NHTSA) reports that alcohol-related accidents involving teenagers spike during prom season. Between April and June, about one-third of all alcohol-related teen traffic fatalities occur. The excitement, peer pressure, and desire to celebrate can lead to poor decision-making, putting young drivers, their passengers, and others on the road in danger.
In addition to alcohol, impaired driving can be caused by marijuana and prescription drugs. No DUI NoCo stresses the importance of addressing all forms of impairment and encourages parents and educators to highlight the importance of safe choices.
Pop culture often romanticizes drinking or using drugs with friends after prom, but 41% of teens aged 16 to 19 say it is likely they or their friends will drink or use drugs on prom night, according to the AAA Foundation for Traffic Safety. No DUI NoCo’s goal is to keep anyone who is impaired off the road.
Prom Season Teen Impaired Driving Statistics
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Roughly one-third of alcohol-related teen traffic fatalities occur between April and June, during the peak of prom and graduation season (NHTSA).
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54% of students who drink on prom night consume four or more alcoholic beverages (AAA).
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90% of teens believe their peers are likely to drink and drive on prom night (AAA).
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The Colorado Department of Transportation (CDOT) reports that motor vehicle crashes are the leading cause of death among teens in the state.
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In 2023, 119 roadway fatalities involved drivers aged 20 or younger, a 59% increase over the past five years (CDOT).
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Between 2010 and 2021, marijuana-related crashes rose by 475%, while drunk-driving crashes grew by 9.4%.
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More than 85% of teens say they or their peers are likely to drive impaired instead of calling their parents for help due to fear of getting in trouble. Only 21% of teens have called their parents to pick them up because they or their driver was impaired.
How Parents Can Keep Teens Safe on Prom Night
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Hire a ride: A limo ride is a special addition to prom night and ensures teens, who may be excited or distracted, won’t drive impaired.
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Talk about rules: Discuss expectations and road safety with your teen before prom, and create a plan for when they find themselves in a tricky situation. The CDC’s Teen Driving Contract can provide helpful talking points.
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Keep your home open: Let your teen know your home is available as a gathering place for them and their friends on prom night, with snacks, beverages, and games.
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Set an example: Always drive responsibly; your teen is watching you.
